Kismet Arts Tangent

Assignment: “Pick one of the four companies [Pineapple Patrol(Game Company),Mouse’s Book Cafe, Black Sheep Tattoo, Rainy Day Daycare]  / sketch 10 different ideas for that one company / take one of your sketches (ideas) and continue to sketch it and push it as far as you can / have the sketch that you pushed as far as possible ready for critique (but it doesn’t have to be your finished design just make sure it is clear enough to hang on the board in the crit area). This homework with be expounded upon for our next assignment. Also, be sure to bring in the 3 different typefaces which could match the style of your symbol/idea.”

I will be updating this post with my sketches and final drawings and fonts as it comes up.

First: Brainstorm for Mouse’s Book Cafe
Second: Sketching (I recently discovered how fluid sketching should be. Here, I used ink and brush to create most of these logo sketches.) I kept in mind what the target customer would be for this particular mouse’s cafe– hipsters!

Then, I zoomed in on one that I liked, playing with scale and juxtaposition and all that.

Then, during critique today, the teacher said that this one (with some modifications)  in my sketches was rather lovely and the winner of who-wants-to-be-my-mouse-logo.

I used ITC Bette Sta Regular font from font shop. I am not sure how font copyright works.

update 11-17:

I took input from Jill last monday and reworked the logo. It was a nightmare trying to move stuff around with the livetrace points in illustrator. Took the printed version, applied sharpie to the letters to connect them better, cut have of the ear line off (people commented on what a heavy ear for a mouse that was), smoothed out some lines, cut out the text from the image, spaced it better, photographed it, edited with PowerPoint and I’m planning on cleaning it up in Illustrator later.