Today we had another critique for the labels. I’m farther away from success than I thought. I am too much of a romantic to promote motor oil. This was one of the few products where Tom said that it was silly to put a little heart-warming bio on the back. He said that products like these had pragmatic users that wanted to know about the actual differences in the way the product can benefit their lives  and not just make them feel good about themselves. That’s why I now have to come up with labels that say actual oil type information. I envy my classmates that had fun coming up with different flavors that impressed the class. Memorable ones were men’s deodorant flavors Azure Ice and Midnight Party.

To get my laughs in anyways, I put the labels on a maple syrup bottle. A student pointed out it was a twist because for years now, when they do pancake commercials, it was a trick to use motor oil.

(Earlier Post Relating to This Project)