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  • The Short-Awaited Part 3

    June 17, 2012

    Part 3 of Kat’s First Year: A Retrospective in Flashback Format.

    When doing a series of works, the last one is always the fastest and easiest to produce. This video comes from my fall quarter when I took classes about packaging, layout, InDesign and campaigns. So, that’s all for this year’s installment of my retrospectives. Stay tuned. I’ll be making one for summer’s work (if my boss will let me). I have been offered and accepted a summer internship for a Seattle advertising agency. I’m looking forward to interesting projects and working with new people.

    Music: Kindergarten by Gurdonark. I got the music for this video from http://dig.ccmixter.org/ It is licensed under creative commons.

    (Earlier Post Relating to This Project)

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  • Improving Skins

    June 15, 2012

    Kat.countiss presentation2

    View more PowerPoint from basementcat

    This is my last bit of school I had to do. I tidied up my Seattle Art Museum Skins. I scaled back some buttons and created hierarchy. I straighted out my layout a little and it’s looking pretty nice. Here’s the final presentation. I am impressed with how something can come a long way if you break it up into manageable pieces.

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  • Katablog Presents: SCCA First Year Retrospective Video part 2

    June 14, 2012

    This is the video, 2 of a 3-part series. I wanted to give my fans (read: friends and family) an opportunity to see my graphic design work  without having to read my wordy and terminology-ridden commentary. This video comes from my winter quarter where I took classes about color theory, video, Photoshop, typography packaging and marketing. I included in this series checkpoints in the work as well as the end result. I think it’s interesting seeing the process and seeing the choices I made and how it changes the work. I’m fascinated by all the roads I didn’t take and seeing the steps between point A and point B, the idea to the reality of the thing. There’s always a discrepancy from what I envision and what actually comes out. Sometimes for the better.

    Music:  Little Penguin by Gurdonark. I got the music for this video from http://dig.ccmixter.org/ It is licensed under creative commons.

     

    (Earlier Post Relating to This Project)

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  • The Final Yossarian Motor Oil Label

    June 13, 2012

    I don’t know exactly what I was thinking when I started designing this label. Designing without a dieline (template for cutting) for a label is like walking a tightrope without a net. Even the most skilled (not to say that I am that) performers can fall. This first label (left) was applied yesterday and I stared incredulously. How could it not fit?! I eyeballed it for at least three minutes! I thought a half circle would be the top shape, but that wasn’t. And the sides were wider than I thought (note the way that the stripe stops short of the sides. I presented it to Tom anyways for a critique. I wasn’t sure that he would stick around for long after school (this was 3pm yesterday) but I had a meeting with him. He told me that it’s not very well put together. Designing with the dieline is essential. A student commented that the type for the type of oil looked too crisp. Tom agreed and added that the brand should be the dominant component. I reworked the file until I produced (right) the better label. It’s a great feeling to finally like the thing you’ve been working on.

     

    (Earlier Post Relating to This Project)

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  • Katablog Presents: SCCA First Year Retrospective Video part 1

    June 12, 2012

    I finished my last final yesterday. Later that evening, I was showing a friend a slideshow of one of my painting series when I decided I wanted to have a slide show for all my work I’ve done so far in graphic design. I wanted to make something simple, summarizing my time and easy to go through for people who don’t have a chance to keep up with all of my work. So, I took all the jpegs from my blogs over the past school year and made them into this video series. This one is Fall quarter’s work (hence part 1 of 3). I had five classes. I learned about Adobe Illustrator, logos, posters, photography, drawing, and graphic design history. For my next video I’ll probably make the slideshow a little faster. It’s fun going back and realizing how much more I know about graphic design now.

    Music:  Right Work by Gurdonark. I got the music for this video from http://dig.ccmixter.org/ It is licensed under creative commons.

    (Quality Control: I notice that it’s a little skewed tight, not terribly so, but noticable– most obvious when you see the type. I am not sure at which stage that happened and I will be investigating this matter before the next video is produced. I exported the vid in widescreen. Messed it up. Re-uploaded it, so it’s fine now.)

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  • Italy Brochure

    June 11, 2012

    Today was the last scheduled gathering of my class of first-years. There was some celebratory crepes involved and a lot of brochures for an Italian bicycle tour. That’s just how we party. It was the final for both the InDesign class and the macro-typography class which focused on using grid structures to create layouts.  It was a bonding experience as we all tried to decode the instructions to convert our files into booklets– there’s a machine that prints and staples your booklet in one go. This machine is not perfect as people who reprinted or had to remove and replace staples will tell you, but still quite a lovely thing I would like to own. I would make booklets for everything.

    Here’s a facing pages spread from my brochure. 

    It was interesting designing this. I ended up doing a lot of the layout in the last week (after Jason taught us everything there is to know) and it went fairly smoothly. Character styles and paragraph styles aren’t the torture devices I thought them to be. They make things go a lot faster and keep everything consistent and organized. (Character styles and paragraph styles is a feature in InDesign where you can store settings for fonts and use them again in the same size and leading etc.)

    Designing a whole book is tricky. Consistency and variation is not easy to achieve. I made a little photo collage map for each region and designed that page around the map.  For the opposing side, I laid out the text then added photographs to fill some gaps and reinforce some groupings,  conscious of keeping the text legible. Long wordy documents like this, I find it easier to tackle after reading it a few times and seeing things that can be put onto snipes, headlines and call outs to give the piece texture and readability.

    (Earlier Post Relating to This Project)

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  • Motor Oil Label (Continued)

    June 8, 2012

    I lost the original file for this somewhere in my computers. Probably because I haven’t invested in a home for all of my things, I always assume that if my home computer doesn’t have something, my school computer does and that’s not always the case. But, it is a good exercise to redo projects because it’s never the same twice. All the happy accidents and re-considerations make a better product. I addressed the issue of prominence. For practical products, it’s important to have the type, the part that consumers look for, nice and big so that when they are looking, quietly whispering to themselves the numbers of the specific requirements, they’ll see this label and Bam! A purchase is made. This motor oil is especially formulated for hipsters longing for a past where the red, white and blue where symbols of can-do attitude and hard work.

    (Earlier Post Relating to This Project)

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  • Summer and Evening Campaign

    June 8, 2012

    Atk presentation alexs.tedg.katc

    View more presentations from basementcat
    Today my team presented this campaign we’ve been working on for the past month. We got good feedback saying that the idea is good and the interaction between our buttons and tee shirt is cute. It was exhausting trying to match the styles across mediums. In the future, paragraph styles (a magic widget that alters paragraphs to have consistency in font styles) will be a portable device that you can point at any screen, but for now, it requires a lot of talking back and forth with your teammates and double checking which versions need correcting.
    (Earlier Post Relating to This Project)

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