Category: Reading

  • Buy Our Lemonade… Wait, Someone Set up a Stand! New Media has created a space for the business to flourish or fail depending on their use of online forums and social networking. Flourishing means that you’ve got people on this new technology. And failing means a failure in savvyness. You can’t encourage people to do…

  • “Organization Man: Joe Trippi Reinvents Campaigning” from The New Republic Online by Noem Scheiber (10 November 2003); (2) “The Race of the Web Sites 2004″ from ACM Interactions by Kathy Gill (November-December 2004) http://faculty.washington.edu/kegill/pub/gill_ACM_2004.pdf; As Noem Sheiber describes Joe Trippi, “part campaign insider, part pundit, and part pure bravado” and completely overrated. The article says…

  • “September 11th.” (Applaud.) Many questions can be answered with this famous date in United Statesian history. Did technology change on this date? not really. However, it was this happening that demonstrated the changes in the way we respond to events and each other. While traditional media was looping the images of the attack, people on the…

  • (1) Chapter 4 “Markets are Conversations” from The Cluetrain Manifesto: The End of Business as Usual by Levine, Locke, Searls & Weinberger (1999, 2001) cluetrain.org;(2) “The Long Tail” from Wired by Chris Anderson (October 2004) wired.com/wired/archive/12.10/tail.html Listen up. We are tired of being sold to, tired of being “patrons” and just tired. We want our…

  • (1) “Being Analog” (formerly published as Chapter 7 of The Invisible Computer) by Donald Norman (1997) www.jnd.org/dn.mss/being_analog.html ;(2) ” A Short History Of the Internet” from The Magazine of Fantasy and Science Fiction (February 1993), w3.aces.uiuc.edu/AIM/scale/nethistory.html “Human beings are the results of millions of years of evolution, where the guiding principle was survival of the…

  • (1) ” We Have the Information You Want, But Getting It Will Cost You: Being Held Hostage by Information Overload” from ACM Crossroads by Mark R. Nelson (nd) www.acm.org/crossroads/xrds1-1/mnelson.html[may need to be logged in to UW Libraries if offsite];(2) “The Internet: Window to the World or Hall of Mirrors?” from InterNIC News by Jack Solock…

  • Reading:  Chapter 4, “Technologies of the Third Mediamorphosis” from Mediamorphosis: Understanding New Media by Roger Fidler (1997) ; Fidler explores the different uses and consequences for the ever changing pace of society. He mentions the medium being a force for unifying the nation (91) but to what ends? Is creating national mass market greater than promoting a…