This is for people that don’t really know anything about social media. A lot of books I’ve read about social media don’t start with the the idea of the brand being the hub of your social media strategy.
I wanted to explain the initial planning which is in the branding stage. Social media is just a platform for what you want to say. Don’t get intimidated.
Get people to share your stuff: Here are some tips to make it easy for people to spread word about you.
http://www.fireflycoaching.com/secrets-to-getting-people-to-spread-the-word/
Track your mentions: These sites help you keep up with Internet conversations about you.
- Google Alerts (free)
- SocialMention email alerts (free)
- Topsy.com email alerts (free)
- CoTweet email alerts (free)
- Facebook Page RSS feed (free)
Learn More about Internet marketing: Here’s an annotated list of Internet Marketing blogs
http://www.moosylvania.com/blog/15-internet-marketing-blogs-that-rock/
Where do blog ideas come from? Stuck for ideas? Get inspired.
http://www.moosylvania.com/blog/8-ways-to-get-blog-post-ideas/
http://www.problogger.net/archives/2005/11/29/20-types-of-blog-posts-battling-bloggers-block/
Improve Long-term blog traffic: Still feeling disconnected? Try these techniques
http://smashinghub.com/15-tips-to-improve-long-term-blog-traffic-that-you-must-follow.htm
http://smashinghub.com/extreme-exposure-for-your-blog-posts.htm
http://smashinghub.com/quick-tips-to-increase-facebook-page-fans.htm
http://www.smashingmagazine.com/2012/06/04/social-media-is-a-part-of-the-user-experience/
Getting into Twitter: Still feeling disconnected? Try these techniques
http://smashinghub.com/10-must-have-twitter-tools-and-apps.htm
http://wp.smashingmagazine.com/2012/01/19/facebook-twitter-google-wordpress/
Coding: use html to get an edge
http://designfestival.com/add-rich-snippet-support-in-wordpress-and-dominate-your-personal-brand/
Specific Marketing Strategy: Look up approaches for your specific niche
http://designfestival.com/creating-marketing-strategy-for-ux-skills/ specific niche: User Experience
http://sixrevisions.com/web-applications/10-great-tips-for-using-twitter-as-a-designer/ specific niche: Designer
http://designfestival.com/best-promotional-tips-for-web-designers-and-developers/ specific niche: web designers and developers
http://www.logodesignlove.com/self-employed-designer specific niche: freelancing/self-employed designer
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